POL 128 Mass Media Easy

POL 128 Mass Media Easy

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When and where was the first media revolution in print invented? Early 1500's in Germany.
What happened after the printing press was invented? The society in Europe changed by destroying the monopoly power that was held in the church.
Who is Martin Luther? A priest and monk.
What electronic breakouts occurred? Telegraph, telephone, cinema, radio, television.
What and when was the first electronic invention? The telegraph in the 1840's .
Why did the radio evolve from the telegraph? The US government wanted a way to transmit messages to ships at sea.
Why was the radio used? The radio was used to get news, information, and entertainment.
How is television used in politics? Television is used for political endorsements.
What is infotaintment? Information that is presented in a way that is more valuable and entertaining.
What things does television promote? Bad things like sugar for children.
Define digital media. Text, print, or visuals you see on computers, social media, internet, etc.
What are the three functions of media? Information, entertainment, socialization.
Define information in politics. Presenting political information that is correct (no fake news).
Define Socialization. A process that takes place in a society by which people learn the values and norms of that society.
What is the liberal theory? What do liberals believe about media? Comes from liberals who believe in freedom and rights. They believe the media should be private and not be controlled by the government.
What is the social responsibility theory? The government should play a role in the media to make sure the media behaves in a good way.
What are the three ways the government can ensure media behaves? Ownership, regulation, and subsidies.
What is the authoritarian theory? All media is controlled by the government.
What is the matrix view of the role of media? The media plays a role in defending and promoting the role of capitalism.

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